WORLD IMPACT MEDIA
Philanthropy

Philanthropy

Special Video Dedicated to Imran Khair in Aleppo

Special Video Dedicated to Imran Khair in Aleppo

A music video built around Imran Khair and his community in Aleppo was produced as a non-profit awareness campaign rather than a commercial release, aiming to draw attention to children affected by war.

The video, described as a parody song with no monetary profit attached, was picked up by several US and Canadian broadcasters, airing on ABC, NBC, CBS and CBC.

Its stated purpose was humanitarian rather than political: putting a human face on the toll conflict takes on children specifically, and encouraging viewers toward compassion rather than taking a side in the underlying conflict.

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